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All You Need To Know About Influencer Marketing.

Introduction

If you have a website, YouTube channel or any social media account then you can be an influencer and make money online. 

Is it really true? The short answer is YES. In this article I will tell you how to make money online with your website, YouTube channel or any social media as an influencer. 

If you want to be an influencer and make money, you just need to follow me and read the article. I will tell you exactly strategy how to make money online as an influencer. So stay tuned, make patience and follow me. 


Simply whenever you want to make money online or even offline as an infuencer the main strategy is promoting any brands. So that's simple, you have a website,YouTube channel or any social media account and you have an audience. You just need promote brands to your audience and make money, that's simple. 

Hi this is Santanu from Tech Pathsala. You are reading Tech Pathsala blog, welcome to my blog. So without wasting more time let's get started.


Table of Contents


1.  What is Influencer Marketing ?

Basically influencer marketing is a way to promote any products or brands. It is a type of social media marketing.

Influencer marketing is a type of marketing that focuses on using key leaders to drive any brand's message to the larger market. 

If you have own brands or any products then you can hire / pay to influencers to promote for your brand's or products.

Influencer marketing is a form of collaboration. A business collaborates with an influential person to promote something. It could be a product, service, or campaign. Celebrity endorsements were the original form of influencer marketing.

But in today’s digital world, social media also an influencer marketing platform. 


2. What you need to know about Influencer Marketing ?

Today's influencer marketing, mainly there are two ways: 

i)  social-media marketing  

ii) content marketing

If you have a YouTube channel, website and huge audience then you can promote many brands or products to your audience as an influencer, thus you can also create a unique content about influencer marketing which will be helped to growing your channel, website etc.

If you are a celebrity and you have a huge audience on your social media page who are following you or if you are a normal person but you have a huge followers on your social media page then you can also promote any products or brands as an influencer.


3. Why is Influencer Marketing important ?

In today's digital world influencer marketing is so important because most of the peoples are before using any products or brands they want to see review of this product. First they want to see product's review from their trusted persons(from social media or any celebrity) then they are purchased that product. 

That's why in today's world influencer marketing is most important before starting any business .


4. How to start Influencer Marketing ?

There are many ways to start influencer marketing:

i)   Have an influencer write a blog post about your business.

ii)  Have an influencer share your product or information about your business on their social media accounts. (i.e Instagram, YouTube, Facebook etc.)

iii) Ask an influencer if you can create a guest blog post for their website and link back to your website or your YouTube channel etc.


5. Different types of Influencers.

i)   Micro influencers : Under 10,000 followers. These influencers are ideal for reaching niche yet dedicated audiences.

ii)  Power middle influencers : 10,000 to 250,000 followers. These influencers may not have the reach of mega-celebrities, but they do have an intimate and engaged audience who tend to trust their advice.  

iv) Macro influencers : With 250,000+ followers. These are YouTube and Instagram celebrities.  


6. Different types of Influencer Marketing platform in India ?


i)   Amazon

ii)   Upfluence

iii)  Plixxo

iv)  Influencer.in

v)   PulpKey

vi)  Mad Influence

vii) Winkl

viii)BrandMentions

ix)  Eleve Media

x)   Tagger


7. How you can make money from Influencer Marketing ?

In influencer marketing there are two ways to earning:

i)  If you are a blogger, YouTuber etc and you have an audience, then you can promote any companies products or brands which is trusted and make money from that company.

ii) If you have any products or brands then you can hire influencer to promote your brands and increase your brand value in the market and make money.


Thank you for reading this blog. Hope this blog may be help you to build your carrier. If you have any questions after reading this blog then go comment section and comment me. I will try to help you as much as possible.


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